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Emre Yuce

Thanks for sharing the story Dave.

In our world of uncertainty there's no way we can get access to unshakeable information about the all-around quality of a product/service. We have lots of questions waiting to be answered, especially for products/services we'll have in the longer term.

Will the product function as promised?

Will the vendor service the product as promised?

What if the product/service turns out to be not suited to our needs?

In this context, the "quality of the relationship" between the business and the customer takes precedence over everything else. If the business can't instill sufficient trust in us, how can we believe in the remaining crucial claims of their sales presentation?

Destroy the trusting relationship, destroy the sale...

Best Regards,

Emre Yuce

Turkey - Bandirma

Steve Markowski

Dear Dave:

You certainly haven't been well served by the operators of the school/business you were looking to entrust your daughter to. Maybe you could help them out on the business development side.

It happens too often and we trust the marketplace will deliver their just rewards.

However, I must speak up in defense of Montessori.

You declaim:

"And, to the brand managers of Montessori: Train your people in real selling processes. Don't just focus on selling the the franchise or licensing the name to them. Teach them how to succeed because when you do, you earn a lot more in the long run."

Turns out that "The name Montessori is not legally protected, and can be used by anyone, for any purpose; it is vital that anyone searching for a good Montessori school or teacher-training center be aware of this. Most of the Montessori sites on the Internet today exists to advertise one particular Montessori organization, school, or training center." --www.montessori.edu

Lots more on Montessori on that site.

It's an interesting alternative to traditional schooling, therefore the buzz.

I have no connection to Montessori, other than having a sister who teaches at Sands Montessori in the Cincinnati Public School System. The principal there isn't much on marketing either, but the parents line up to get their kids in.

Your daughter will do fabulously wherever she goes.

Love to all.

Steve Markowski

Erica DeWolf

Great points. The customer is always right. Don't alienate them by hiding information from them if they were interested enough to call up and ask.

Thanks for sharing!

Erica DeWolf

Great points. The customer is always right. Don't alienate them by hiding information from them if they were interested enough to call up and ask.

Thanks for sharing!

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